Welcome to Urban Cowboy. Where rugged style meets modern swagger.
Welcome to Urban Cowboy. Where rugged style meets modern swagger.

Urban Cowboy Sports

Jayceon Showtime Wilson

🏈 MEET OUR ATHLETE

Jayceon “Showtime” Wilson

We are proud to announce Jayceon Showtime Wilson as one of the faces of our new sport division. On the field winning RNR Top 100 and having great sportsmanship, Jayceon represents the same passion and performance we bring to our products.


🏆 SIGNATURE "$TW1" CLEATS

We've launched an exclusive cleat endorsed by Jayceon — designed for athletes who want to dominate the game with style and grit.


💬 ATHLETES & COACHES

Let’s connect and build together. We offer sponsorship, endorsements and more! Fill out the form now and our team will be in touch with you.